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About Us

Going through the process of finding the right facility for my mother and brother has given me tremendous perspective, and I am still going through it. I have been working on moving my mother and brother from Georgia to Wisconsin, dealing with state-to-state issues, looking at the best way to do this, and it’s not easy. It’s taken a lot of research and some amount of waiting, and while it’s not the best solution, it is an improvement. My brother is an unusual case because he’s not old enough to qualify for a lot of things, so it’s been a nightmare, but I know he can’t be the only person at his age that has these issues. I am always learning, and I want to use that to help others, because you should not have to do this alone.

I want to help you see the reality and what you can do about it, because I know; I’ve been there. I had to accept the fact that something had to be done and it wasn’t about me, it was about my mom and brother. It’s not selfish to get your loved one the care they need, just as it’s not selfless to keep them at home. There is usually guilt and family concern, but it’s the only real choice, and in the long run it’s better for them. And there are options for visiting, even with the coronavirus or even if you live out of state, most facilities have technologies like video call and are working to keep families connected. You may even see them more in a facility than you did before, while they were living at home.

There are some franchises that work with families, but you can’t approach this as a business because that ignores the emotional, mental aspects of these decisions—there has to be a genuine interest in helping each person. I started this company to put to use what I’ve learned over the past five-plus years, along with my certification, to help some of the most deserving people—those who cared for you. Now, it’s your turn to care for them. Other places can help you from a more clinical, commercialized approach, which starts and ends with placement. For me, placement is the start of us working together to do what is best for your loved one.

I will follow up to ensure the facility is still the ideal solution and ask the right questions to make sure everything is taken care of, from finances to legal details, insurance to medical concerns. But people aren’t checklists. It’s easy to see those major aspects of their lives, but the ones you may not notice initially can be some of the most important aspects, like feeling the sense of peace and calm that your loved one is in the right place—that is not a checklist item for many franchises. While they may be physically in a facility and another senior care advisor would see it as a job completed—check—I care about how you and your loved one feel about that facility now, months from now, and years from now. So much can change, even items you think you checked off your list. That’s why I take a very different, comprehensive approach. It’s what I wish someone had done for me, and it’s what I pledge to do for you.

Everyone needs, and deserves, an advocate they can call and share what they’re thinking, feeling and question candidly. I can be that advocate for you. Placement is just the start; there’s a much larger picture when it comes to the safety and happiness of your loved one. If something happens and you need someone to take a closer look, I will be that person who checks up on it, big or small; I know what to ask and how to ask if you are not comfortable doing it.

Take an issue with medicine. There are records for every single medication given—the dosage, time, etc., and ways to verify that log. I want to be able to help you understand that and manage it to keep your loved one healthy. I didn’t know any of that at the time it was happening to my brother, I figured it out through a long process. While he stayed at one facility in Atlanta, I knew something was “off” with him.  So, I called the pharmacy and they said the facility had not filled one of his medications for three months, which violates many rules and regulations. I had to file a case with the state and then move him out of that facility, but I’m sure there were other people this happened to as well, and I really felt for them.

One of the many things I learned through getting my certification with the Society of  Certified Senior Advisors® is where to find pertinent information for seniors. Each state handles things differently and in Wisconsin, they do a pretty good job of regulating facilities and staying on top of them for violations, as they should. But there are still mistakes. There is a site that lists certifications and violations, and while almost every place has situations or things happen, it’s not about the violation; it’s about how they rectify the problem. It took years for me to learn all of this—it really is like having a full time job trying to keep up with everything. And in the beginning I didn’t know, which is what most families experience. It may be how you’re feeling now—overwhelmed and hesitant. You don’t know what you should or shouldn’t be checking up on; you don’t know what the rules are. For the family of someone who is memory impaired, they have to leave their loved ones somewhere and trust, because they have no idea what really goes on when they’re gone.

You need someone to help you understand how to do your due diligence, how to navigate everything in the very beginning so you can avoid these experiences that could affect the physical and mental well-being of your loved one. I spent time developing relationships with staff, the executive directors, doctors and others who are involved in my mother and brother’s lives, and I have done the same here in Wisconsin to best provide guidance for you and your loved one.

But if I hadn’t committed the time to learning, if I hadn’t met people along the way who could help with one thing or another, I don’t know if my brother would still be here today. I did not have one person to do it all for me, so I struggled. But you don’t have to.